Archevi vs. Google Drive: Why Families Need More Than Storage
Google wants to be your family's knowledge base
On March 10, 2026, Google repositioned Drive as an active knowledge base. Their new AI Overviews feature pulls information across Drive, Gmail, Calendar, and Chat simultaneously. Ask a question and Google searches everything it knows about you.
When you upload your family's insurance policy to Google Drive, it does not stay in Google Drive. It becomes part of a dataset that Google searches alongside your emails, your calendar events, and your chat messages. The boundary between 'my files' and 'everything Google knows about me' disappears.
The scope problem: everything, everywhere, all at once
Google's pitch sounds convenient: one AI that searches across all your information. But convenience and privacy are often in tension.
What Google searches
- Every file in Drive (including shared files from colleagues and strangers)
- Every email in Gmail (including marketing, spam, and messages from years ago)
- Every calendar event
- Every Chat message
- Every Google Photos image
What Archevi searches
- Only the documents you explicitly upload to your family vault
- Nothing else. No email, no chat, no calendar, no photos unless you upload them
When your daughter asks Archevi about the family health insurance, it searches the insurance policy you uploaded. It does not surface your spouse's email to the insurance company, your calendar reminders about premium payments, or chat messages where you discussed switching providers. You decide exactly what information your family vault contains.
Shared infrastructure vs. isolated databases
This is the difference Google will never advertise.
Google Drive: multi-tenant shared infrastructure
Your files sit in the same infrastructure as billions of other users' files. Google's systems have access to all of it. Administrative boundaries exist, but the underlying platform is shared.
Archevi: per-family isolated databases
Each Archevi family gets its own isolated database. Your documents are not sitting next to another family's documents in a shared table. The isolation is architectural, not just logical.
Think of it this way: Google Drive is an apartment building where everyone shares the same plumbing. Archevi is a row of individual houses with separate foundations.
The advertising question
Google is an advertising company. In 2025, advertising accounted for over 77% of Alphabet's total revenue. Every Google product exists, at least in part, to support the advertising business.
When Google's AI reads your insurance policy, your mortgage documents, and your tax returns, that information feeds into the profile Google uses to target ads.
Archevi will never show ads. Your documents will never be used to build an advertising profile. This is a permanent commitment, not a feature toggle. You pay a subscription, and we provide a private service.
Canadian data residency
Google stores data across a global network of data centres. While they have Canadian facilities, Google's terms do not guarantee that your data stays in Canada.
Archevi stores all data on DigitalOcean's Toronto servers. Canadian privacy law (PIPEDA) governs your data. Under the US CLOUD Act, American authorities can compel US companies -- including Google -- to hand over data regardless of where the servers are located.
What Google Drive does well
Fairness matters. Google Drive is excellent at what it was designed for:
- Collaboration on documents (Google Docs, Sheets, Slides)
- Sharing files with colleagues and external parties
- Storing photos and videos with generous free storage
- Integration with the broader Google ecosystem
But a tool built for collaboration is not the same as a tool built for protection.
Choosing the right tool for the right job
Try it yourself
March 2026: Google Adds AI Search to Drive
In March 2026, Google launched AI Overviews and Ask Gemini directly inside Google Drive. For the first time, Google Drive users can ask natural-language questions about their documents and get AI-generated answers -- a capability previously unique to purpose-built tools like Archevi.
This is a genuine step forward for Google Drive. But there are critical differences in how each tool handles your data.
Scope: Everything vs. Only What You Choose
Gemini in Drive does not just search your documents. It searches across your entire Google account: Drive files, Gmail, Calendar, Chat messages, and Photos. There is no boundary between your insurance policy and your personal emails. Archevi searches only the documents you explicitly upload to your vault -- nothing else. No email. No chat. No calendar.
Privacy: Ad-Funded vs. Subscription-Only
Google makes 77% of its revenue from advertising. Your documents, emails, and search history feed the profile that targets ads to you. Archevi is entirely subscription-funded. We do not show ads, we do not build advertising profiles, and we do not monetize your data in any way.
Anonymization: None vs. Boundary Anonymization
When you ask Gemini a question about your documents, Google's AI sees your real names, account numbers, and personal details. Archevi uses boundary anonymization: before any AI sees your documents, personal information is replaced with realistic surrogates. The AI never sees your real identity.
Infrastructure: Shared vs. Isolated
Google Drive stores all users in a shared multi-tenant infrastructure across global data centres, subject to the US CLOUD Act. Archevi gives each family their own isolated database on Canadian servers, governed by PIPEDA.
Family AI Access
Google One AI Premium ($27.99 CAD/month) gives the account holder access to Gemini Advanced. Family plan members share storage but do not get the same AI features. With Archevi, every family member gets full AI search on every plan.
Sign up free. Your documents stay in Canada, they are never used for advertising, and each family gets its own isolated database.
